TRAVELERS
RETURN RICHER
TRAVELERS
RETURN RICHER
PROBLEM
SAS wanted to inspire their audience and highlight the benefits of being a traveler.
SOLUTION
We made a line that followed the "We Are Travelers" strategy,
and emphasized the value of travelling.
CLIENT: SAS AGENCY: & CO
ROLE: ART DIRECTION, COPYWRITING
PROBLEM
SAS wanted to inspire and communicate in the busy Copenhagen Airport.
SOLUTION
We made a tagline that followed the "We Are Travelers" strategy, and emphasized the value of travelling.
CLIENT: SAS
AGENCY: & CO
ROLE: ART DIRECTION, COPYWRITING
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